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Google in its latest web cast has announced that it is going to display ads with images in Google Image Search. No final date of its launch has been given as they are currently experimenting the system.

Given the complexity of the matter no wonder it is going to be a tough task.
According to R.J. Pittman Google search product management director:

What we’re announcing today is a new suite of image-related experiments. We’re pairing images with images for the first time–display ads with image search.

He was also of the view that with potentially trillions of images on the net, each with their own varied descriptions (or no description), sorting them is “a challenge”.

It should be within Google’s grasp to improve the image search interface and hinted at retooling Google’s current image search by making it more people-like in its method than machine-like.

he further said.

Some other areas in which Google is working are more powerful facial recognition and processing geolocation data to improve the process of recognizing an image and making them easier to find.

Pittman said there is a need to display ads with images as people are no longer using image search just to find “pretty pictures.” They’re using it for recipes, travel destinations and gifts, as examples. This is leading to a better connection between image search and e-commerce, as well as a better experience for visitors and advertisers, he said.